30-Day Marketing Plan

Social media game plan, content calendar, and marketing assets for Black Lit TV

Week 1: Launch & Awareness

Introduce Black Lit TV to the world. Build name recognition, drive follows, and set the tone.

DAY1
Launch Announcement🖼️ Image Post

Something new is here. Black Lit TV is a digital network built for Black authors and storytellers. Watch. Read. Rise.

Instagram, X, Facebook10:00 AMHas graphic
DAY2
Mission Statement📱 Story / Thread

Why Black Lit TV? Because Black stories deserve a platform that takes them seriously. We spotlight voices across fiction, nonfiction, poetry, and beyond.

Instagram Stories, X12:00 PM
DAY3
Streaming Announcement🖼️ Image Post

Now streaming globally on GOT ONE Tv+. Available on Roku, Amazon Fire TV, Apple TV, Android TV, and mobile. 800M+ households. Your story, everywhere.

Instagram, Facebook11:00 AMHas graphic
DAY4
Audience Engagement📊 Poll / Question

What genre do you read most? Drop your answer below. Fiction? Poetry? Memoir? We want to know what our community is reading.

X, Instagram Stories2:00 PM
DAY5
Community Building🖼️ Image Post

Join the movement. Black Lit TV is more than a channel. We create original content that uplifts the power of the written word in Black culture.

Instagram, X, Facebook10:00 AMHas graphic
DAY6
Behind the Scenes🎬 Behind the Scenes

Building Black Lit TV from the ground up. Here's a look at what goes into creating a network for our community.

Instagram Stories3:00 PM
DAY7
Weekly Recap🔄 Carousel / Thread

Week 1 recap: We launched. We told you who we are. This week we're introducing our shows. Stay tuned.

Instagram, X11:00 AM